The Better Breakfast Bar
Packaged product Other Foods Member's Mark
The Better Breakfast Bar contains 375 kcal per 100 g. A serving, 1 bar, 40 g (40 g) provides about 150 kcal.
Roughly 73% of its calories come from carbohydrates, with 22% from fat and 5% from protein (estimated with general energy factors).
That is more energy than the typical item in other foods on FoodFactly, where the median is 264 kcal per 100 g across 358,700 products.
The values are as declared on the product label and entered by Open Food Facts contributors.
Nutrition facts
| Nutrient | Amount per 100 g | % DV |
|---|---|---|
| Calories L | 375 kcal | |
| Total fat L | 10 g | 13% |
| Saturated fat L | 0 g | 0% |
| Trans fat L | 0 g | |
| Cholesterol L | 0 mg | 0% |
| Sodium L | 188 mg | 8% |
| Total carbohydrates L | 75 g | 27% |
| Dietary fiber L | 7.5 g | 27% |
| Total sugars L | 30 g | |
| Added sugars L | 25 g | 50% |
| Protein L | 5 g | 10% |
| Vitamin D L | 0 µg | 0% |
| Calcium L | 0 mg | 0% |
| Iron L | 0 mg | 0% |
| Potassium L | 0 mg | 0% |
% DV: percent of the FDA Daily Value for adults (reference amounts). Letters show how each value was obtained: M measured, C calculated, L label, Z assumed zero, I imputed. Vitamins and minerals not listed were not reported by the source.
Nutritional breakdown
- Protein 5%
- Carbohydrates 73%
- Fat 22%
Approximate share of calories, using general energy factors (4 kcal/g protein and carbohydrate, 9 kcal/g fat, 7 kcal/g alcohol).
Vitamins and minerals, % Daily Value per 100 g
Nutritional insights
- Protein5 gbelow the median for other foods (median 7 g)
- Fiber7.5 gin the top quarter of other foods (median 1.9 g)
- Sugars30 gin the top quarter of other foods (median 3.4 g)
- Fat10 gabove the median for other foods (median 6.5 g)
- Saturated fat0 gin the lowest quarter of other foods (median 1.9 g)
- Sodium188 mgbelow the median for other foods (median 240 mg)
- Protein per 100 kcal1.3 gprotein density, useful for comparing foods with different calorie levels
Product details
- Brand
- Member's Mark
- Barcode
- 0193968488529
- Label serving
- 1 bar (40 g)
- Category
- breakfast bar
- Nutri-Score
- C as computed by Open Food Facts
- NOVA group
- 4 processing level (1 to 4), as classified by Open Food Facts
Ingredients
STRAWBERRY: WHOLE WHEAT FLOUR, STRAWBERRY FILLING (GLUCOSE-FRUCTOSE WHEAT SYRUP, SUGAR, GLYCERIN, STRAWBERRY PUREE, OATMEAL, DEXTROSE, STRAWBERRY JUICE CONCENTRATE, PECTIN, GRAPE COLOR EXTRACT, MALIC ACID, CITRIC ACID, SODIUM CITRATE, CALCIUM CITRATE, NATURAL FLAVOR), BUCKWHEAT GROATS, RAPESEED OIL, SUGAR, ISOMALTULOSE, DRIED CRANBERRIES (CRANBERRIES, SUGAR, CRANBERRY POWDER, SUNFLOWER OIL), GLYCERIN, INULIN, CORN STARCH, RICE FLOUR, RAISINS, OAT FLAKES, SALT, WHEAT GLUTEN, RAPESEED LECITHIN, MALTED WHEAT FLOUR, NATURAL FLAVOR, AMMONIUM BICARBONATE, SKIM MILK, SODIUM BICARBONATE, EGG, WHEAT STARCH, CITRIC ACID., APPLE CINNAMON: WHOLE WHEAT FLOUR, APPLE FILLING (GLUCOSE-FRUCTOSE WHEAT SYRUP, SUGAR, GLYCERIN, WATER, OATMEAL, APPLE PUREE CONCENTRATE, DEXTROSE, APPLE JUICE CONCENTRATE, PECTIN, MALIC ACID, SODIUM CITRATE, CALCIUM CITRATE, CINNAMON, NATURAL FLAVOR), BUCKWHEAT GROATS, RAPESEED OIL, SUGAR, ISOMALTULOSE, APPLE PIECES (APPLE JUICE CONCENTRATE, APPLE PUREE CONCENTRATE, CITRUS FIBER, PECTIN, CITRIC ACID, NATURAL FLAVOR), INULIN, GLYCERIN, CORN STARCH, RICE FLOUR, OAT FLAKES, SALT, WHEAT GLUTEN, RAPESEED LECITHIN, MALTED WHEAT FLOUR, CINNAMON, AMMONIUM BICARBONATE, SKIM MILK, SODIUM BICARBONATE, EGG, WHEAT STARCH, CITRIC ACID.
As listed on the package and transcribed by Open Food Facts contributors. Always check the package for allergens.
Ingredient guides: Rapeseed (canola) oilSugarRiceOatsSaltWheat flourMilkEggAppleCinnamon
Similar products
| Food | Calories | Protein | Carbs | Fat |
|---|---|---|---|---|
| Z bar Clif | 389 | 5.6 g | 69.4 g | 11.1 g |
| Breakfast Protein Kind | 420 | 16 g | 56 g | 16 g |
Per 100 g. Calories in kcal. n/a: not reported by the source.
Frequently asked questions
How many calories are in The Better Breakfast Bar?
100 g of The Better Breakfast Bar has 375 kcal. Serving, 1 bar, 40 g (40 g): about 150 kcal.
How much protein is in The Better Breakfast Bar?
The Better Breakfast Bar contains 5 g of protein per 100 g (10% of the 50 g Daily Value), or 2 g in serving, 1 bar, 40 g (40 g). About 5% of its calories come from protein. Compared with other other foods, that is below the median (median 7 g).
How many carbs are in The Better Breakfast Bar?
The Better Breakfast Bar has 75 g of total carbohydrates per 100 g, including 7.5 g of fiber and 30 g of sugars. Label conventions differ: in the EU and some other regions carbohydrates are declared without fiber.
How much fat is in The Better Breakfast Bar?
The Better Breakfast Bar contains 10 g of fat per 100 g, of which 0 g is saturated (0% of the Daily Value).
How much sodium is in The Better Breakfast Bar?
100 g contains 188 mg of sodium, 8% of the 2,300 mg Daily Value.
Where does this nutrition data come from?
From Open Food Facts, record dated December 16, 2025. FoodFactly last checked it on November 6, 2026. Each value above shows whether it was measured, calculated or taken from a label.
Source of the nutrition information
- Open Food Facts, record 0193968488529. License: ODbL 1.0 (Open Food Facts). Source record dated December 16, 2025. Imported November 6, 2026.
Last updated: . Data quality score: 90/100 (how it is calculated).
Product data from Open Food Facts, made available under the Open Database License. Values are as declared on the label; labels can change over time, so check the package you have.
General nutrition information, not medical advice. Individual needs differ; see our disclaimer.