Sainsbury's "Taste the Difference" Demerara Shortbread Rounds

Packaged product Bread and Baked Goods Sainsbury's

Sainsbury's "Taste the Difference" Demerara Shortbread Rounds contains 511 kcal per 100 g. A serving, 22.2 g (22.2 g) provides about 113 kcal.

Roughly 48% of its calories come from fat, with 47% from carbohydrates and 4% from protein (estimated with general energy factors).

That is close to the median for bread and baked goods on FoodFactly (516 kcal per 100 g).

100 g provides 50% of the Daily Value for manganese, 31% of the Daily Value for Vitamin A and 23% of the Daily Value for iodine.

The values are as declared on the product label and entered by Open Food Facts contributors.

Sainsbury's "Taste the Difference" Demerara Shortbread Rounds by Sainsbury's, product photo
Photo: Open Food Facts, CC BY-SA 3.0, Open Food Facts contributors
511kcal per 100 g
5.4 gprotein
60 gcarbohydrates
27.1 gfat
113kcal in serving, 22.2 g (22.2 g)

Nutrition facts

Nutrition facts for the selected amount
NutrientAmount per 100 g% DV
Calories L 511 kcal
Total fat L 27.1 g 35%
Saturated fat L 18 g 90%
Cholesterol L 76 mg 25%
Sodium L 272 mg 12%
Total carbohydrates L 60 g 22%
Dietary fiber L 2.7 g 10%
Total sugars L 21.8 g
Added sugars L 14.6 g 29%
Protein L 5.4 g 11%
Vitamin A L 275 µg31%
Vitamin C L 0.21 mg0.2%
Vitamin D L 0.11 µg0.5%
Vitamin E L 0.96 mg6%
Thiamin (B1) L 0.14 mg11%
Riboflavin (B2) L 0.007 mg0.5%
Niacin (B3) L 0.041 mg0.3%
Pantothenic acid (B5) L 0.26 mg5%
Vitamin B6 L 0.059 mg3%
Folate (B9) L 14.1 µg4%
Vitamin B12 L 0.024 µg1%
Calcium L 26.4 mg2%
Iron L 1.2 mg7%
Magnesium L 51.4 mg12%
Phosphorus L 122 mg10%
Potassium L 160 mg3%
Zinc L 1 mg9%
Copper L 0.15 mg17%
Manganese L 1.1 mg50%
Selenium L 9 µg16%
Iodine L 34 µg23%

% DV: percent of the FDA Daily Value for adults (reference amounts). Letters show how each value was obtained: M measured, C calculated, L label, Z assumed zero, I imputed. Vitamins and minerals not listed were not reported by the source.

Nutritional breakdown

Protein: 4%Carbohydrates: 47%Fat: 48%511kcal / 100 g
  • Protein 4%
  • Carbohydrates 47%
  • Fat 48%

Approximate share of calories, using general energy factors (4 kcal/g protein and carbohydrate, 9 kcal/g fat, 7 kcal/g alcohol).

Vitamins and minerals, % Daily Value per 100 g

Manganese50%Vitamin A31%Iodine23%Copper17%Selenium16%Magnesium12%Thiamin (B1)11%Phosphorus10%Zinc9%Iron7%

Nutritional insights

  • Protein5.4 gbelow the median for bread and baked goods (median 5.6 g)
  • Fiber2.7 gabove the median for bread and baked goods (median 2.1 g)
  • Sugars21.8 gin the top quarter of bread and baked goods (median 18.5 g)
  • Fat27.1 gbelow the median for bread and baked goods (median 27.6 g)
  • Saturated fat18 gin the top quarter of bread and baked goods (median 16.9 g)
  • Sodium272 mgabove the median for bread and baked goods (median 257 mg)
  • Protein per 100 kcal1.1 gprotein density, useful for comparing foods with different calorie levels
  • Water11.4 gwater per 100 g, which largely explains differences between raw, cooked and dried forms

Full nutrient profile

Sugars and starch (1)
Starch L30.7 g
Carotenoids (1)
Beta-carotene L79.8 µg
Other components (2)
Water L11.4 g
Alcohol L0 g

Product details

Brand
Sainsbury's
Barcode
01273601
Quantity
200 g
Label serving
22.2 g
Category
Shortbread
Packaging
Box
Nutri-Score
E as computed by Open Food Facts
NOVA group
3 processing level (1 to 4), as classified by Open Food Facts

Ingredients

Fortified British Wheat Flour (_Wheat_ Flour, Calcium Carbonate, Iron, Niacin, Thiamin), Salted Butter (Cows' _Milk_) 31%, Sugar, Demerara sugar 4%, Sea Salt

As listed on the package and transcribed by Open Food Facts contributors. Always check the package for allergens.

Ingredient guides: Wheat flourButterSugarSaltMilk

Similar products

FoodCaloriesProteinCarbsFat
Morrisons The Best - All butter shortbread biscuits Morrisons 511 5.9 g 59.8 g 27.3 g
All butter chocolate chip shortbread Tesco 511 6.4 g 57.3 g 27.9 g
Shortbread fingers Campbells Shortbread 511 5.2 g 65.3 g 25.7 g
All Butter Shortbread Rye Deli 511 4.9 g 66 g 25.4 g
Stem Ginger Shortbread fingers Fortnum & Mason 511 5 g 65.7 g 25.4 g
All butter chocolate chip shortbread Tesco 511 6.4 g 57.3 g 27.9 g
Shortbread Morrisons 511 6 g 61.8 g 26.3 g
Highland Speciality Shortbread Fingers Highland Speciality 511 5.2 g 65.3 g 25.7 g

Per 100 g. Calories in kcal. n/a: not reported by the source.

Source of the nutrition information

  • Open Food Facts, record 01273601. License: ODbL 1.0 (Open Food Facts). Source record dated March 27, 2026. Imported November 6, 2026.

Last updated: . Source description: "Sainsbury's "Taste the Difference" Demerara Shortbread Rounds". Data quality score: 100/100 (how it is calculated).

Product data from Open Food Facts, made available under the Open Database License. Values are as declared on the label; labels can change over time, so check the package you have.

General nutrition information, not medical advice. Individual needs differ; see our disclaimer.

Frequently asked questions

How many calories are in Sainsbury's "Taste the Difference" Demerara Shortbread Rounds?

100 g of Sainsbury's "Taste the Difference" Demerara Shortbread Rounds has 511 kcal. Serving, 22.2 g (22.2 g): about 113 kcal.

How much protein is in Sainsbury's "Taste the Difference" Demerara Shortbread Rounds?

Sainsbury's "Taste the Difference" Demerara Shortbread Rounds contains 5.4 g of protein per 100 g (11% of the 50 g Daily Value), or 1.2 g in serving, 22.2 g (22.2 g). About 4% of its calories come from protein. Compared with other bread and baked goods, that is below the median (median 5.6 g).

How many carbs are in Sainsbury's "Taste the Difference" Demerara Shortbread Rounds?

Sainsbury's "Taste the Difference" Demerara Shortbread Rounds has 60 g of total carbohydrates per 100 g, including 2.7 g of fiber and 21.8 g of sugars. Label conventions differ: in the EU and some other regions carbohydrates are declared without fiber.

How much fat is in Sainsbury's "Taste the Difference" Demerara Shortbread Rounds?

Sainsbury's "Taste the Difference" Demerara Shortbread Rounds contains 27.1 g of fat per 100 g, of which 18 g is saturated (90% of the Daily Value).

What vitamins and minerals does Sainsbury's "Taste the Difference" Demerara Shortbread Rounds contain?

Per 100 g, the most notable amounts relative to the Daily Value are manganese (50% DV), Vitamin A (31% DV), iodine (23% DV), copper (17% DV) and selenium (16% DV). The full list is in the vitamins and minerals table above.

How much sodium is in Sainsbury's "Taste the Difference" Demerara Shortbread Rounds?

100 g contains 272 mg of sodium, 12% of the 2,300 mg Daily Value.

Where does this nutrition data come from?

From Open Food Facts, record dated March 27, 2026. FoodFactly last checked it on November 6, 2026. Each value above shows whether it was measured, calculated or taken from a label.